shouguojiazhengcefaguideyingxiang,jinniandexianhuashichanggongkuandingdandafudujianshao。eryucitongshi,putongqunzhongzhujianchengweixianhuaxiaofeidezhulijun,xianhuashichangkaishizouqinminhualuxian。
“yiqian,kuaidaoniandideshihou,womendounengjiedaobushaojiguandanweidexianhuadingdan,dancongquniankaishi,womenhuadianhenshaojiedaozheixiedanweidedingdanle。”weiyuzhengzhoufengchanlufujindeyijiaxianhuadianlaobanzheiyanggaosujizhe。henduorendouzhidaozheizhuyaoshiyinwei“baxiangguiding”deshishi,shoujiejianbanhuizhifengdeyingxiang。
公款购买鲜花的订单少了,那些高端鲜花成了摆设,怎么办呢?不少商家开始关注平民化鲜花消费市场,纷纷推出价廉物美的鲜花盆栽,立马受到群众的响应。价格相对较低的小盆栽、创意新颖的组合盆栽等逆势上扬,市民成购花主力。相关统计数据显示,2014年小盆栽产量和销量同比分别增长了37.8%和31.8%,多肉类特色小盆栽更成为今年市场热销的新“萌宠”。
根据中国花卉协会发布的“2014年我国花卉产销形势分析报告”认为,花卉消费正由团体消费向家庭消费转变、由节庆消费向日常消费转变,消费者对个性化、多样化要求更高,对产品质量和价格更敏感。
duici,bushaoyeneirenshirenwei,jiejianbanhuixinfengjiangchengweichuantonghuahuichanyezhuanxingdecuihuaji。erweilai,suodingjiatingxiaofeishihuahuishichangjingzhengdezhongdian。shenghuahuixiehuidexiangguanfuzerenbiaoshi,zaixiaofeishichangxuqiudedaobizhixia,huahuichanyejiangchuxianshendudiaozheng,xingyejianghuiguifuwudazhongdelixingfazhanguidao。erjinhou,huahuixiaofeidechaoliujiangyou“dayanggui”zhuanxiang“xiaojingmei”。